Organizational Management

Put Your Mouth Where Your Money Is

Across the country, thousands of nonprofits have been hard at work for many years, delivering life-saving social and human services to millions of people. Your organization is one such. In addition to doing the work, your nonprofit has learned some things about the causes of the problems you’re trying to address. You’ve begun to reflect on the words of Desmond Tutu: “There comes a point where we need to stop just pulling people out of the river. We need to go upstream and find out why they are falling in.”

Name Dropping?

It’s time for the board to come up with names of people with whom the nonprofit should make contact—for a request, for inside information about a community program, for any good purpose that benefits the growth and thriving of the organization. “Well, let’s go around the table and share some of the people you know so we can reach out,” suggests the development director.

Who’s Your Competition?

Traditionally, it wasn't the norm to think in business terms about your nonprofit but it’s a useful exercise because it sharpens your thinking about what you do and how you do it. One element of this kind of thinking is to consider competition—what other agencies or groups or community organizations are working on the same issues, addressing the same problems? This can be an uncomfortable question but what you learn can be valuable in program planning and in submitting proposals.

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